The
Curious Quest

An illustrated exploration of wonder, thought and self discovery.

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Project overview

The Curious Quest is an illustrated storybook that follows a group of friends as curiosity leads them into a world of riddles, choices, and self-discovery. It explores how wonder, chance, and teamwork shape the paths we take and the lessons we find along the way.

Blending storytelling with visual design, the project reimagines narrative through playful layouts, immersive illustrations, and expressive typography. The creative direction focused on crafting a visually engaging eBook experience complete with cover design, chapter visuals, and a special print-edition concept showcasing the book as a tangible collectible.

Creative Scope

E-book design

Cover Design

Page Layout & Typesetting

Custom Illustrations

Tools

Aa

Aa

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Urbanist

Urbanist

Urbanist

Urbanist

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AaBbCcDdEeFfGgHhIiJjKkLlMmNnOoPpQqRrSsTtUuVvWwXxYyZz

AaBbCcDdEeFfGgHhIiJjKkLlMmNnOoPpQqRrSsTtUuVvWwXxYyZz

AaBbCcDdEeFfGgHhIiJjKkLlMmNnOoPpQqRrSsTtUuVvWwXxYyZz

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The color palette is fun and vibrant, reflecting the playful spirit and imaginative energy of the storyline. Each hue was chosen to capture the book’s sense of curiosity, discovery, and visual wonder.

Mystery

Mystery

Mystery

Mystery

Mystery

Curiosity and Clarity

Curiosity and Clarity

Curiosity and Clarity

Curiosity and Clarity

Curiosity and Clarity

Ambitious adventure

Ambitious adventure

Ambitious adventure

Ambitious adventure

Ambitious adventure

Cover design

The cover design of The Curious Quest captures the spirit of curiosity and the search for meaning at the heart of the story. A gentle ripple effect flows across the composition, symbolizing how every question creates waves of discovery and a motif that continues throughout the book’s illustrations.


At its core lies the letter ‘Q’, transformed into a magnifying glass that hints at the mystery within and the constant pursuit of understanding.


Together, these elements create a cover that feels both mysterious and inviting, serving as an open door to the journey that unfolds inside.

Printed version

The printed cover design flows seamlessly from front to back, with the ripple motif extending across the spine to create a continuous visual journey. Design elements on the spine echo the story’s themes, while the back cover features a summary that completes the narrative experience.

Page layout

Each spread is designed with a careful balance of text, white space, and visuals, creating a natural flow for the reader. The layouts maintain clarity while seamlessly weaving in illustrations to enhance the narrative.

15 mm

15 mm

15 mm

15 mm

15 mm

15 mm

15 mm

15 mm

12 mm

12 mm

12 mm

12 mm

12 mm

12 mm

12 mm

12 mm

Simple paper note visuals are woven throughout the book, appearing wherever clues or messages emerge in the story, grounding each discovery in a tangible, real world texture.

Chapter name:

Font- Urbanist, Medium

Text size- 18 Pt

Line height- 23 Pt

Body text:

Font- Urbanist, Regular

Text size- 12 Pt

Line height- 16 Pt

Page number:

Font- Urbanist, Light

Text size- 10 Pt

Line height- 14 Pt

Paragraph style:

Justify with last line alligned left

Colored speech bubble are used throughout the chapters to highlight key dialogues and moments of interaction. This playful detail adds rhythm to the narrative, making the reading experience more dynamic and visually engaging.

Visuals Within the Maze

The visuals of The Curious Quest are built around repeating, echoing patterns that reflect the story’s unfolding rhythm and interconnected themes. Each illustration is expressive and vibrant, designed to capture the emotion and atmosphere of its chapter. Together, they create a cohesive visual language that mirrors the curiosity, mystery, and wonder woven through the narrative.

Let’s Connect

Aishwarya Joshi

Designs that start with concept & end with impact.

Let’s Connect

Aishwarya Joshi

Designs that start with concept & end with impact.

Let’s
Connect

Aishwarya
Joshi

Designs that start with concept & end with impact.

Let’s Connect

Aishwarya Joshi

Designs that start with concept & end with impact.

Let’s Connect

Aishwarya Joshi

Designs that start with concept & end with impact.

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